Photographer Rankin has created a new short film on the Phantom with actress Gwendoline Christie in a striking bold avatar.
Actress Gwendoline Christie, aka Lady Brienne of Tarth from Game of Thrones, takes the wheel in a new short film on the Rolls-Royce Phantom. Shot by British photographer Rankin, the film shines a light on Phantom’s young customers who are hyper-successful, self-made, individuality seekers, and firmly in the driving seat. The film premiered at the Goodwood’s Festival of Speed, held from 4th-7th July, 2019.
Counted among the best photographers and filmmakers of our age, Rankin is famous for his bold sensorial style and has paved his way from fashion and beauty to the more intense world of atmospheric storytelling. He cast Gwendoline in the role as he finds her to be a symbol of non-conformity and unapologetic success. Rankin, commented, “Rolls-Royce is the ultimate British brand. Number one of one. Eight years ago I got the chance to drive Phantom when working on ‘The Spirit of Ecstasy’ centenary. It was the best driving experience of my life. Not only was it exhilarating, I actually felt like a rebel and a part of that iconic history. I realised that Rolls-Royce is the ultimate brand for a reason. Phantom’s got that attitude, that exhilarating and effortless wild side that you can enjoy from the second you start the engine.”
Rankin continued, “In my film with Gwen I wanted to express this one-of-a kind sensation, I wanted everyone to know exactly why Rolls-Royce are the best of the best and why Phantom is the icon. Everyone should try it.”
Gwendoline Christie commented, “The Rolls-Royce Phantom is a car of rare timelessness. It epitomises excellence in craftsmanship and authentic luxury in modern terms. Working with the legendary photographer Rankin and his team was a blast! They inherently respected the iconic status of this motor car and have vividly translated it with playful subversion, strength and humour. It is a true delight to be part of Rolls-Royce Iconography.”
The irreverent and unexpected treatment of the luxury car is rather fun and interesting. And so is seeing Lady Brienne of Tarth full of 21st century oomph and style!